Posted: September 14th, 2015

How to operate successfully in an international environment

The first part will be a case study focusing on a strategic problem in GE company

Write  to explain this question (1) ―why go further? where are you going to locate your manufacture plant ?

Additional Resources:
Hill, Charles W. (2014). International business: Competing in the global marketplace (10th ed.). Sydney: McGraw-Hill.
Ball, D., Geringer, J.M.. Minor, M., McNett, J.M. (2013). International business: The challenge of global competition
(13thed.). McGraw-Hill/Irwin, ISBN-13:978-0-07-338140-4
Blackman, C. (1997). Negotiating China case studies and strategies.Sydney: Allen & Unwin.
Daniels, John D., Radebaugh, Lee H. & Sullivan, Daniel P. (2004). International business: environments and operations
(10th ed.). Pearson Education, Inc.
Deresky, Helen, (2004). International management: Management across borders and cultures (5th ed). Pearson
Education, Inc.
Dowling, P., Liesch, P., Gray, S.J. & Hill, C.W. (2011). International Business: Asia-Pacific Edition, McGraw Hill Australia
Pty, Limited, NSW, 2113.
Your submission should include an executive summary (about 100 words) on the title page

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