Posted: March 16th, 2016

The module is focused on three of these events in particular: the Olympic Games, FIFA World Cups and World Expos.

MODULE: MEGA-EVENTS

INTRODUCTION

This module helps students to understand mega-events. The module is focused on three of these events in particular: the Olympic Games, FIFA World Cups and World Expos. There are several subsidiary objectives. The first is to examine particular issues associated with these types of events. The second is to review if and how these events illustrate issues in the events sector generally. The third is to evaluate how mega-events shed light on wider issues including urban regeneration and the management of large-scale projects.

Teaching and Learning Programme

Wednesday 20th January – Mega-events: an introduction

Reading: Chapter 10 in Bladen, C et al. (2012) Events Management: an Introduction. Routledge.

Wednesday 27th January – The evolution of mega-events

Reading: Liao, H. & Pitts, A. (2006): A brief historical review of Olympic urbanisation, The International Journal of the History of Sport, 23:7, pp.1232-1252