Posted: March 6th, 2017

Determine what competitive advantages each company has and what strategies each company is using. How does each company create value and sustain competitive advantage through business strategy?

Write a 1,050- to 1,400-word paper in which you complete the following:·

Research and describe the internal and external environments of 2 to 3 real-world companies using an environmental scan.

Determine what competitive advantages each company has and what strategies each company is using.

How does each company create value and sustain competitive advantage through business strategy?

What measurement guidelines is each company using to verify its strategic effectiveness?

How effective are the measurement guidelines that each company is using?

Format your paper consistent with APA guidelines.

You must cover each assigned topic in separate clearly titled paper sections. Factual research, ‘numbers’, graphs, clarity, specificity and rationale explanation should drive your paper – avoid ‘copy and paste’ except when minimal and to support a specific issue. To avoid administrative consequences for plagiarism, you must identify all text you borrow, text you borrow and modify, and ideas belonging to others by placing it in quotation marks, possibly using a different or italic font, and identifying the source using APA guidelines.