Posted: August 6th, 2015
Business Law
You work for an advertising company and are asked to review a holiday package from a brochure before it goes to print. You are asked to provide advice to the advertising company on the legal effect of the representations in the brochure. You are asked to produce a report for management outlining the issues relating to the brochure.
1800 WORDS
Learning outcomes addressed
2
–
4
Submission date
WEEK 9
Total marks
100
Percentage
20%
Results
Assessment Brief:
1.
This assignment must be
prepared and submitted individually
, the work you submit must
be your own.
2.
You should
include a
reference list
for any textbooks, websites or other references you
use to prepare your answers.
3.
You must submit the brochure with the report. The brochure can be online or scanned
copy.
ASESSMENT QUESTION
You work for an advertising company and are asked
to review a holiday package
from a brochure before it goes to print. You are asked to provide advice to the
advertising company on the legal effect of the representations in the brochure. You
are asked to produce a report for management outlining the issue
s relating to the
brochure.
1
HEP: NSW5028/CRICOS Provider Code NSW00246M
LAW201A
–
3_
Assessment
Brief
–
Report
T2
2015.Docx
2
Select a package holiday brochure. Read it and analyse it, looking to answer the
following questions in your report;
1.
Identify the key information about the holiday as set out in brochure.
2.
Critically analyse the package
using the principles of contract law found in
case law and categorise the statements into representations, terms,
conditions and warranties.
3.
Critically analyse and identify any material in the brochure which is
potentially;
•
unconscionable
•
misleading or d
eceptive
•
false representation
•
bait advertising
•
offers gifts or prizes
In your report explain the effect of these representations having regard to
the consumer and consumer protection laws. You should outline the law
relating to advertising including impr
oper business practices, any
legislation regulating advertising, unlawful sales techniques and the
powers of enforcement.
4.
Critically examine the brochure and identify any exclusion or limitation
clauses and explain using the principles of contract law whet
her the
clauses would be valid.
When submitting your report
you must
include the brochure.
High Distinction
21
–
25 points
Distinction
16
–
20 points
Credit
11
–
15 points
Pass
6
–
10 points
Fail
0
–
5 points
Demonstrated knowledge of legal
concepts
Demonstrated legal research
Application of legal principles to the
problem
Constructed legal argument
Total points
/
100
points
2
HEP: NSW5028/CRICOS Provider Code NSW00246M
LAW201A
–
3_
Assessment
Brief
–
Report
T2
2015.Docx
2
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