Posted: May 3rd, 2016
CRM (Customer Relationship Management System) is a number of strategies and technologies that are used to build strong relationship between companies and their customers. There are many CRM systems in the market following to the high interactions with customers, clients and sales prospects.
The task for this assignment is to review and analyze major activities that implement by any CRM on Web-Based Call Center of your choice for examples Banking, Tele-com.
Tasks
a) Identify the area how IT supports CRM activities?
b) Describe the capabilities/ business values for the selected call center.
c) How the CRM application is used? Why the organization need to implement the system.
d) Which phase of the relationship is suitable for business and its customers and explain how it will help to develop an organization.
e) Discuss why web-based call centers are critical for a successful CRM justify with an example
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