Posted: July 12th, 2016
3. Three strategic options appropriate for implementation subsequent to going together Strategy in a business context is about procuring above average sustainable returns (for profit making organisations at least). In this light, a strategic option is a means to an end; a tactic used in order to arrive at the final goal which is higher returns (the textbook is a little vague on this question and uses different words to mean strategic option). This answer should flow from question 2. What are the key issues at stake for the two firms (and in particular FIAT because they are in the driver’s seat)? How should these issues be addressed? Recommendations should be as concrete and developed as possible (imagine you are a consultant or the boss of FIAT), use a 5 to ten year framework. (Use chapter 12 in Haberberg & Reiple as starting point). Remember, what you are required to do is build a justified and substantiated discussion using academic references—also known as analytical thinking and writing
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