Posted: June 3rd, 2015
1 background/ overview:
2 what is the objective the purpose of the ad?
3 target audience: who are we talking to?
4 what’s the single most important thing to say?
5 what are the supporting rational and emotional reasons to believe and buy?
6 what else will assist creative development?
Place an order in 3 easy steps. Takes less than 5 mins.