Posted: November 4th, 2015

Managerial Communications

Managerial Communications

Writing Techniques – Unit Eight:  Sentence Variety

Learning Objective:  Examine strategies for developing effective communication

One of the qualities of a great writer is to constantly strive for sentence

variety.  Often this means following a straightforward but hard to accomplish

writing technique:  Start each sentence with a different word (SESWADW) – this is

purely a Professor Stoltz device!

The SESWADW writing rule applies to each page of a lengthy document or to a one-

page memo or report.  Needless to say, it cannot be applied to a multi-page

manuscript; however, staying as close to the rule as possible will improve your

writing significantly.

In another way of expression, SESWADW, is like having something different for

dinner each night of the week.  Having potato casserole each night for a month

would be quite monotonous.  Remember too that writing is actually a form of

entertainment – you want your readers to stay interested in the concepts you are

attempting to communicate.

Throughout the term, we have learned several techniques to help us achieve

SESWADW.  We have learned how to use subordinating conjunctions, conjunctive

adverbs, parallel structure, and sentence combining.  Here is this final lesson

for the quarter, I have created a list of verbals (a verb form) known as

participles.  Directions:  use each of the following words to begin a sentence of

your own creation.  What you will actually be doing is forming a participial

phrase.

A phrase is a group of words that does not contain a subject or a verb.

Here’s an example:

Watching the game on television, John became quite hungry for a hamburger and

fries.

Now you try…here are the words:

1.   Walking

2.   Eating

3.   Drinking

4.   Shouting

5.   Removing

6.   Running

7.   Having

8.   Climbing

9.   Staring

10.  Working

11.  Sliding

12.  Combining

13.  Returning

14.  Hearing

15.  Singing

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