Posted: June 5th, 2015

Individual assignment – B

Individual assignment – B

Due: 12 June 2015

Weighting: 30%

For Individual Assignment (B), each student will be expected to submit an individual case study analysis of 2,500 words.  The format for the assignment is an ESSAY.  You will be required to select one case study from a list review, critique and summarise. Please note that PDFs of each case will be listed on iLearn.

The case analysis should include the following (recommended structure):

• Introduction.

• Body – should include the following sections:
• identification of major stakeholders and their problems,
• objective and concern;
• positive and negative views,
• identification of problems;
• analysis of alternative solutions;
• recommended solutions,
• managerial implications

• Conclusion Briefly summarize the essential complexities posed in this case and the significance of optional solutions.

Your critique should incorporate at least 20 different references.  These can be sourced from the following:

• Academic articles
• Relevant textbooks

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Students are expected to maintain an appropriate standard in presenting their essay Remember to acknowledge your sources throughout the paper using the Harvard referencing system. The report is to be typed and 1.5 spaced (a standard 12 point font should be used).  It should be checked for spelling, consistency and clarity of expression. 

This Assessment Task relates to the following Learning Outcomes:

• Critically apply relevant theories, concepts and techniques to analyse strategic issues in international business

Design new conceptual models and frameworks for strategy analysis and implementation based on the theoretical principles introduced in the course