During the first few weeks, you have laid out the Google Analytics platform and campaign goals for the apparel company’s website. Now, for your fourth assignment task, you will need to lay out the marketing funnel and conversion strategy.
For Week 3, you chose one goal. For this week, you will complete the entire funnel by completing the following in Microsoft PowerPoint format:
Create a presentation with highlights on the slides and detailed explanation of each slide’s content in the speaker’s notes area.
Ensure the following:
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