Posted: March 22nd, 2017

Describe three sources of secondary information that might be in the company’s marketing information system.

Marketing Information System

Select a product with a marketing problem (of your choice) and write a three- to four- page paper (excluding the title and reference pages) based on the issues below. Be sure to follow APA formatting and use a minimum of three scholarly sources from the Ashford University Library, in addition to the textbook.

Describe the primary marketing problem facing the product you have chosen. Describe three sources of secondary information that might be in the company’s marketing information system. Describe two types of proprietary corporate information that the company might collect for its marketing information system. Explain why you think the information in the marketing information system could help solve the marketing problem facing the company OR why the company would need to gather additional primary information.

Expert paper writers are just a few clicks away

Place an order in 3 easy steps. Takes less than 5 mins.

Calculate the price of your order

You will get a personal manager and a discount.
We'll send you the first draft for approval by at
Total price:
$0.00
Live Chat+1-631-333-0101EmailWhatsApp