Case for the study: Cyberdyne, A leap to the future ( 8 pages to read & 4 pages of exhibit ) Submission date: 1st October 2016, by 13:00 Marks weightage: 25% of total Grade Format of the submission proposal: 1. Introduction: (1/2 page) • very brief description of the problem / decision context facing the firm. 2. Executive Summary ( 1/2 page) • State brief recommendation and impediment for the firm. 3. Situation Analysis, Evaluation of Options and Recommendations ( 5-6 pages ) • Detailed analysis for the proposed recommendations • 5 C’s frame work (Company, Customers, Competitor, Collaborators, Climate) • 4 P’s(Product, Price, Place, Promotion) • Evaluate the options given in the case or new proposed • Develop your recommendation • Justification for the chosen recommendation and also detailed justification for the not chosen recommendations in the case. • Define and detailed analysis of impediment for the recommendation and how to overcome. • Use of Quantitative and qualitative analysis for the provided data. • Usage of sensitivity analysis for aggressive, conservative and best-guess assumptions. 4. Summary (1 Page) • Brief summary of the key points of analysis and recommendation.
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