Posted: June 11th, 2015

correlate with the themes covered in the presentation and and answer and write a short essay , in the context of relating to the role of advertising in journalism. as you need to answer the question through the example as well as through the theory.

Topic
Demonstrated engagement with and understanding of the key themes and concepts of Journalism and Society the key themes are listed below FYI . having selected two advertisements in atatched power point presentation correlate with the themes covered in the presentation and and answer and write a short essay , in the context of relating to the role of advertising in journalism. as you need to answer the question through the example as well as through the theory.

Length aprox 1200 words

The changing media landscape
The rise and decline of the media factory system
Journalism becomes a profession
Professional values: Truth, balance and ‘facticity’
‘I am a camera’: Photography
‘Imagined communities’ and race
Moral Panics and the representation of crime
The tabloid world: Morality, ethics and the decline of the news
Communication management: PR, sources and spin
Political journalism and audience/citizens: Interaction and engagement in emerging news formats
Citizen journalists, leakers and bloggers

Provide and example of a coherent and convincing argument supported by compelling evidence
Scholarship (knowledge of the relevant academic literature)
Rigour, adequacy and insight in any empirical account
Ability to apply theoretical argument to empirical phenomena
Effective use of written sources
Engagement with media
Clarity and strength of the argument presented
Presentation of written work (references, bibliography, literary style)
Bibliography including at least 6 sources

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