Posted: January 27th, 2016
First a sample size of 300,000 was chosen to represent the population, and it will reflect the same characteristics of the population from which it is taken.
First a sample size of 300,000 was chosen to represent the population, and it will reflect the same characteristics of the population from which it is taken.
Next, the method used was
Simple Random Sampling that is
probability sampling.
The sample size is
calculated using a 95% confidence level, and a 5% margin of error. (Calculation placed in the Appendix A)
. The result: to get a 5% margin of error, we will need to survey 341 (rounded) online shoppers, using simple random sampling.
If I need to rewrite this I can and resubmit… This
Excel portion should have been submitted before midnight.